Franchise Due Diligence, Done Right.
Built by Operators Who’ve Taken Franchise Brands to Market
Elite Franchise Research delivers deep, franchise-specific diligence for serious buyers. We don’t bill by the hour, we don’t drag out the process, and we don’t learn on your dime. We give you a clear, expert opinion—fast—so you can move forward with confidence or walk away with certainty.
What We Evaluate
End-to-end franchise due diligence, built for decision-makers.
We assess every critical area of a franchise investment, from legal structure and unit performance to sales, support, technology, and growth potential, so you understand not just what exists today, but how the system actually performs and scales.
Documents & Legal Review
We review franchise agreements, FDDs, operating manuals, and related documentation to identify structural risks, compliance issues, and obligations that impact long-term value.
Market Analysis
We evaluate industry trends, demand, competition, and target markets to determine whether the concept has real momentum and defensible growth potential.
Sales & Brand Performance
We assess sales structure, FDD Item 19 data, brand strength, marketing effectiveness, and white space to understand how the brand is positioned—and how it actually converts.
Accounting & Financials
We analyze financial statements, cash flow, royalties, expenses, and EBITDA multiples to validate performance, sustainability, and valuation assumptions.
Technology & Systems
We review core systems, integrations, data security, and IT support to determine whether the infrastructure can support scale without disruption.
Training & Franchise Support
We evaluate franchisee training, ongoing support, internal staffing, and system health to gauge how well the brand sets operators up for success.
Customer Feedback & Satisfaction
We analyze reviews, satisfaction data, retention, and complaint resolution to understand brand reputation and customer loyalty across the system.
Unit Economics
We examine AUVs, unit-level profitability, revenue history, and key accounts to determine how individual locations perform in the real world.
Future Opportunities & Deal Outlook
We evaluate growth potential, expansion strategy, key hires, M&A opportunities, and overall deal terms, then deliver a clear executive summary and opinion.
Franchise Research Built by Operators, Not Advisors
Elite Franchise Research was created after United Franchise Group and CEO Ray Titus saw firsthand how traditional due diligence falls short when franchise expertise is missing—driving up costs, extending timelines, and leaving critical questions unanswered.
We exist to fix that.
EFR delivers franchise-first due diligence, evaluating the brand, system, and economics from the inside out. We work alongside your legal and financial advisors, bringing operator-level insight they can’t. The result: a fixed-fee, 30-day evaluation that cuts through noise, surfaces real risks and opportunities, and gives you a clear, confident point of view on the deal.
Pricing & Timing
We eliminate hourly billing and drawn-out diligence. Fixed fees, defined scope, and a 30-day delivery keep the process efficient and decision-driven.
Fixed-Fee Pricing
Fees are based on system size, not hours, so incentives stay aligned.
$100K-$375K
Minimum engagement starts at $100,000, scaling with brand size.
30-Day Delivery
Every engagement includes a complete report delivered within 30 days.
20% Upfront
A 20% deposit starts the engagement, with the balance due at final delivery.
Weekly Updates
Regular check-ins plus a final review meeting to walk through findings and answer questions.
Straightforward pricing. Defined scope. Clear timelines.
Start the conversation and get clarity in 30 days.